MedSpa Ads

In my previous role at a marketing agency, I actively contributed to the creation of captivating Facebook and Instagram ads specifically designed for medspas. These ads served as enticing offers, providing exclusive discounts on a range of cutting-edge treatments aimed at lifting and tightening the skin, reducing fat, sculpting muscles, and rejuvenating the complexion. The primary objective was to generate leads and attract a larger clientele for the medspas. To achieve this, I strategically employed a lead form to capture valuable information from potential clients.

I crafted concise and impactful ad copy that highlighted the numerous benefits of the treatments. My goal was to ensure that anyone who came across the ads would immediately understand the problems that the devices solve, allowing them to determine if they are a suitable candidate for it.

To effectively reach my target audience, I leveraged detailed targeting expansion alongside interest categories in my Facebook and Instagram campaigns. This innovative feature, exclusive to these platforms, automatically includes additional interest categories suggested by the system, maximizing reach and engagement.

As shown below the campaigns gained a fair amount of consultation requests,

reached many people, and had high engagement and link clicks.